Senior Content Writer & Marketer

  • Remote
  • Marketing
  • Full-Time
Company Overview:

At TechUp Labs, we're in search of a dynamic Senior Content Writer & Marketing Executive who can craft compelling content and drive strategic marketing initiatives for our innovative products and projects. As a product-based IT company, we specialize in developing cutting-edge solutions across various domains such as health, education, sports, and beyond.

About the Job:

As a Senior Content Writer & Marketing Executive, you will play a pivotal role in creating, curating, and distributing high-quality content to enhance our brand presence and drive engagement. Collaborating closely with cross-functional teams, you'll be responsible for developing and executing marketing strategies that resonate with our target audience and align with our business goals.

Key Responsibilities:
  • Develop and implement a comprehensive content marketing strategy to drive brand awareness and achieve company objectives.
  • Create engaging, high-quality content for various platforms, including websites, blogs, social media, and email campaigns.
  • Collaborate with product managers, SEO specialists, designers, and sales teams to ensure content aligns with our brand voice and business objectives.
  • Conduct research to understand industry trends, customer needs, and competitive landscapes to inform content creation and marketing strategies.
  • Optimize content for SEO to improve search engine rankings and drive organic traffic.
  • Monitor and analyze content performance, providing regular reports and insights to senior management.
  • Stay updated on industry trends and emerging content marketing techniques to continuously improve our content strategies.
  • Represent TechUp Labs at industry events, conferences, and meetings to build and enhance our network.
  • Drive continuous improvement in content marketing processes and methodologies to enhance efficiency and effectiveness.
Required Skills and Qualifications:
  • Proven experience in a content writing and marketing role with a strong track record of creating impactful content and driving engagement.
  • Exceptional writing, editing, and proofreading skills with a keen eye for detail.
  • Strong ability to synthesize complex information into clear and engaging content.
  • Ability to work independently and collaboratively in a fast-paced environment.
  • Excellent communication and interpersonal skills to effectively engage with internal and external stakeholders.
  • Bachelor’s degree in Marketing, Communications, Journalism, or a related field (or equivalent experience).
Preferred Qualifications:
  • Experience in the SaaS industry or technology startup environment.
  • Familiarity with content management systems (CMS) and analytics platforms.
  • Previous experience with marketing tools such as Google Analytics, HubSpot, Hootsuite, etc.
  • Portfolio showcasing successful content marketing initiatives and their impact on business growth.
About You:

We're looking for candidates who are passionate about technology and content marketing, with a knack for creating compelling narratives. You should be innovative, adaptable, and eager to drive business success in a collaborative and dynamic environment.

Benefits:
  • Remote job with flexibility to work from anywhere.
  • Competitive benefits package to support a healthy work-life balance.
  • Opportunities for professional growth and skill development.
How to Apply:

Please submit your resume highlighting your relevant experience and why you're interested in joining our team. Feel free to include links to your portfolio or any relevant work samples that demonstrate your expertise in content writing and marketing.

Additional Notes:

We're committed to fostering a diverse and inclusive workplace. We encourage individuals from all backgrounds to apply for this opportunity.

Next Steps:
  • Qualified candidates will be contacted for an initial interview with our hiring team.
  • Shortlisted candidates will participate in additional interviews to assess content writing and marketing skills as well as cultural fit.

We look forward to receiving your application and welcoming a talented Senior Content Writer & Marketing Executive to our team!

P.S.Our BYOD policy applies here too. If you have a personal system with 8GB RAM & i5 processor or more, you're all set!

Submit your application